The cost of mobile data
With the huge surge in sales of SmartPhones, enabling people to access email and the internet on the move, the mobile networks responded by offering large, and in some cases unlimited, mobile data tariffs.
However, as more and more people used the services it has become clear to the networks that continuing this policy could lead to a problem accomodating all of the data traffic. So now unlimited data tariffs are disappearing and the monthly allowance limits are shrinking.
For many people the possibility of a large bill at the end of the month is stopping them using their SmartPhones to their full potential, keeping them off the internet except on rare occasions.
If the networks genuinely wanted to help their customers this would be quite easy. For instance, they could notify customers when they are approaching their allowance limit. A customer with a 500mb limit would receive an sms when their usage reached 450mb. The limit to trigger a notification could even be set by the user themselves (particularly with online account access).
Even better if you could check your data usage at any time, then you would know exactly where you stand, you can work out roughly how much each online action contributes and it would also eliminate the problems for the networks of angry customers ringing in following receipt of large bills.
However, the networks are less interested in helping, more interested in profits, and the rates they charge for out-of-bundle data are extortionate. It would also help their customers if these rates came down, so going a bit over your allowance cost a few pounds instead of tens, hundreds or even thousands of pounds!
What can you do with 500mb of mobile data? A 500mb limit should cover casual browsing and email usage (without numerous large attachments). However it won't go far watching videos on You Tube or streaming other media.
If you are new to mobile data and worried about potential costs you could make a note of your first month's usage, using it sparingly, and then see how much actual usage you have incurred when you receive your bill. From this you can increase your usage incrementally as you need to whilst remaining safely within your data package.
Posted in: Business Mobiles , Business Phones , Mobile Data , SmartPhones

